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2 Days - 25 orders - 22 ROAS

Updated: Jun 24, 2023


This is what we achieved after the first 2 days of properly running ads for this new client.


What do we mean by properly running ads?


This is actually Day 9 & 10 of them working with us.


Solved a lot of problems on the way, namely -


  1. Pixel setup was all over the place.

  2. Ad account not getting any orders.

  3. Store conversion rate below 1.5%

  4. Not running ads on potentially winning products.


What we did?


  1. First analyzed and worked with clients to select products worth testing from a whole lot of products.

  2. Ran test ads and identified the cause of pre-existing ad account problem

  3. Resolved that and moved on to identify and fix pixel issues.

  4. The conversion rate was still low, did a complete revamp of the store's design.


Results as you see above!


  1. The conversion rate is now 4%+


PS: People wondering about RTOs, we already exclude regions with high RTOs based on data collected over a year's time giving our clients an edge on the same! 🙂


 

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